If you ask any marketing guru for their best tips many (most?) will tell you that you need to know your audience before you do anything else. You need to be very clear on who it is that you’re targeting with your marketing efforts if you’re going to be successful. We all know this.…
Marketing Tips
How to Use Content Upgrades to Grow Your List Faster
For years we’ve heard about the importance of providing an enticement for visitors to your site to join your mailing list. Many of us have had a free e-book that we hurriedly cobbled together in PDF form – I had a really junky “white paper” when I first started out which outlined some tips…